Whilst you may be aware that digital and offset printing are the two most common types, you might be unsure which will best suit your needs (whether they be commercial or personal). In this article, we have outlined the advantages and disadvantages of both options – you will need to weigh these against your particular project in order to come to a decision about which will be best suited. Making an informed decision is always the best way!
- This type of printing is incredibly fast, which makes it ideal for projects that have a tight deadline. It is also perfect for larger projects, as they can be printed relatively quickly and ready to go.
- This type is ideal for low volume projects, as you will find it a much more cost effective option. If you have budgetary concerns or a strict budget, this is definitely the option to take.
- This type of printing allows for exceptional accuracy of the proofing, which means that extremely detailed samples can be made of your project both quickly and cost effectively.
- This type allows you to easily customise text, images and colours during the process without slowing it down. If you need to customise different parts of the print run, this is the best option.
This type of printing cannot quite match the colour quality and flexibility of other types. It utilises a four-colour process with colour matching to simulate colours (which just isn’t the same).
- This type utilises inks that aren’t fully absorbed into the paper, which means that cracks can occur in the colour near the edges (which are folded in the finished publication).
- This type of printing is the best available for graphic designers, especially where image quality is concerned. Technology advancements have meant that the computer-to-plate accuracy and quality is amazing.
- This type enables more choice when it comes to print materials. It is able to handle unusual paper types and sizes, specialised inks and finishes, and special effects (like spot varnishes).
- This type of printing is considered to be the best choice when control is needed and colour accuracy is important. It combines the Pantone matching system and Pantone inks.
- This type is ideal for high volume projects, as you will find it quite a cost effective and quicker option. This is because, once the setup is complete, the additional units are relatively cheap to print.
- This type of printing makes it incredibly difficult to personalize and customize projects during the print run, as the printer setup will have to be adjusted (this can be time consuming).
- This type is slower and more costly for lower volume projects due to the time taken to set the printer up. This, unfortunately, raises the individual unit price for shorter runs.
Now that you are familiar with the advantages and disadvantages associated with both digital and offset printing, we hope that you are now in a much better position to make an informed decision regarding which type will best meet your needs. You will need to weigh up the pros and cons alongside your particular project in order to reach a conclusion. If you are still having difficulties deciding, be sure to speak with your printer.